ABOUT US

JEWELRY WITH A STORY

Our jewels are more than designs

"They are stories. Originally inspired by a collection of timeless vintage treasures, at AVJ we have evolved to creating our own unique collections."

"Each piece reflects the rich history and the diverse styles of women, both from the past and the present, and captures their unique stories and elegant strength."

Our Core Values

Distinctive

Our jewelry has its own character. Each piece tells a story and breathes timeless elegance, made to make you shine in your own way.

Child

We make conscious choices. From recycled gold to ethically sourced gemstones: this is how we contribute to the planet and the people who live in it.

Craftsmanship

With an eye for detail and love for the craft, each piece is handmade. This creates quality that you can feel and that lasts.

Personal

Our jewelry is an extension of yourself. You wear them with you when making memories, through all emotions and moments.

Attainable

We make high-quality jewelry accessible. No mass production, but carefully selected pieces with value for now and later.

Mission

Simple: we make jewelry that feels like an extension of your most beautiful self. Pieces that make you shine and connect you to the special moments they symbolize. With a modern view on vintage selections, we create a unique collection of jewelry that is both striking and accessible. Each piece celebrates your individuality and shows who you are.

Vision

As a new generation of jewelers, it is our calling to create jewelry that not only adorns but also empowers in style and meaning. With an eye for craftsmanship and a strong focus on sustainability, we create designs that are special in both appearance and impact. We work with recycled gold and ethically sourced gemstones because we believe that beauty does not have to make compromises. In this way, our jewelry gives you the power to show who you are while leaving something beautiful behind in the world.

"We make jewelry that lasts for generations, with a balance between character, durability, and the stories they carry."

— Caitlin & Murat / Founders of AVJ